BLACKWOOD toothpaste is a unique combination of natural ingredients that provides a visible whitening effect, removes plaque and prevents its further accumulation, as well as normalizes ph and ensures maximum freshness of breath. It is fluoride-free, vegan friendly product dedicated specially for those who love nature and all the wonderful things it can give us, like the freshness of juniper berries and the particle removal power of charcoal. A cutting-edge combination of active ingredients removes plaque formations and prevents them from recurring. Activated charcoal, the element that gives BLACKWOOD its black colour, naturally whitens, adsorbs odours, and removes stains, leaving your teeth spotless and perfectly clean. Juniper berries extract, an active ingredient, leaves fresh breath for longer after brushing. Free from: SLS / SLES, PEG, parabens, chlorhexidine, saccharin, synthetic dyes and fluoride.